Microsoft Advertising adCenter Your adCenter optimization guide
Microsoft Advertising adCenter
Microsoft® adCenter DesktopBeta: Manage campaigns more efficiently

If you haven't tried Microsoft adCenter Desktop yet, now's the time to discover the offline tool that can save you plenty of time and energy. Desktop is a free, easy-to-use campaign management tool that lets you make changes to your campaigns offline and then upload the changes all at once to your adCenter online account. What could be more convenient?

We've even made recent improvements to adCenter Desktop that make it faster and easier to make bulk changes to your adCenter account. The latest version of Desktop now includes:
  • A clearer, easier-to-understand user interface.
  • Faster campaign importing from other search engines.
  • Targeting via importing and exporting
You'll also find keyword research tools within adCenter Desktop, so you can easily build or add to your keyword lists offline and then upload them at your convenience when you’re back online.

Download adCenter Desktop today!

For more information about Desktop, visit the Microsoft Advertising Learning Center.
Measure your Success with Conversion Tracking

Bing GrowthConversion tracking is designed to help you optimize your campaigns more effectively. Simply enable conversion tracking in adCenter, and you’ll generate the performance data necessary to help you learn which of your keywords and ads are producing the greatest ROI. You can then use that data to test and optimize your campaigns to maximize the results for your business.
 
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